60 Showblock by Maestra structures, brimming with vibrant hues and architectural flair, became a key highlight at the Icons of Porsche festival’s third edition, which took place on the 25th and 26th of November in the Dubai Design District. The creative blend of colour and design not only lifted the event’s aesthetic but also served as a perfect backdrop for a unique gathering of classic cars, art, and culture, making it one of the region’s standout events.
Our collaboration with esteemed clients Lightblue and Porsche aimed to bring a unique and unforgettable atmosphere to the festival. From the initial concept to the final installation, our team of build experts meticulously transformed the brief into tangible technical drawings. Each structure was then carefully fabricated at one of our production facilities in the UAE, ensuring that every detail showcased quality finishes. We then transported and oversaw the on-site installation with a high level of coordination and execution, contributing to the festival’s overall success.